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Hallyu

2 stages from Korean to English.

Today it means the global popularity and export of South Korean pop culture, including music, film, and television

Where does the word "hallyu" come from? It comes from Korean hallyu, adopted directly into English (2000s-2010s).

hallyu→hallyu

Korean · 1990s

"the international spread of Korean popular culture"

literally 'Korean wave', a term first coined by Chinese journalists to describe surging Korean pop culture

English · 2000s-2010s

"the global boom in Korean popular culture"

adopted by international media as K-pop and K-dramas gained global audiences

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